Friday, May 2, 2008

Computer Consultants: 7 Profit Secrets

As computer consultants, you will need to rely on strategies to help you maximize your profits. Focusing on profits might seem simple, but it is something that is based on business know-how and can often be a problem for computer consultants. Many owners fall in love with technology and get sucked into channel programs. But, your computer consulting company is a business, and you need to follow specific techniques to keep it running.

The following are 7 profit secrets that can send you on your way.

1. Be motivated computer consultants. You don’t want to be labeled as just a “geek,” so you need to act like a virtual CIO for hire that is concerned about his/her clients’ complex problems.

2. Dedicate yourself to constant improvement. Computer consultants need to work very hard to get the best clients, so you need to think about lifetime customer value, not just one-shot deals. Remember that your solution needs to be long term and be well-plotted.

3. Get creative with clients. Small businesses need to typically follow strict budgets. Your solutions have to work without the need for an in-house staff, which means you might have to think creatively.

4. Look at how clients’ systems are working today. You need to look both at paper- and technology-based items with your clients. Your role as a virtual CIO is to figure out how clients are meeting and not meeting present and future needs, so you have to look at everything.

5. Think about what your clients’ clients will need from them. You have to have good people skills and empathy for your clients’ business problems. But you also have to truly “get” what your clients are up against when it comes to THEIR clients.

6. Keep up to date with new versions and advances. Computer consultants need to advise their clients about which tools can best help their businesses grow. Don’t let research and development and training take up all your time, but stay ahead of the game.

7. Summarize information and share it with clients. The main point of your research and development and training should be to find out whether or not a new platform or tool will really add value to your clients’ present or future installations. And computer consultants need to summarize findings in a way their business-minded clients can understand.

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